12ozProphet is a strategic think tank and multidisciplinary creative collective specializing in brand consultancy, directional brand strategy, targeted activations, creative services and custom content.
We service the art, fashion and lifestyle industries by helping clients develop holistic programs that engage catalyst consumers, enhance cultural relevancy and amplify brand equities that result in a sustainable competitive advantage.
It is with unparalleled authenticity, creativity and access that 12ozProphet resides at the intersection of content and culture; helping brands influence the conversation and engineer consumer demand.
BELIEF
It’s ridiculous to think that anyone can truly understand style or culture by clicking around the internet. It requires effort, sincerity, and a trust that is only built through participation. Authenticity doesn’t follow up a cheerful greeting with hollow conversation; it’s a guarded character that gradually rewards persistence.
PROCESS
At 12ozProphet, we believe that a capacity to navigate complex product and consumer environments, credible foundations in communities that resonate, an ability to translate cultural reference points and execute against them is what truly inspires the marketplace and catalyzes business performance.
By observing the evolution of culture, its conversations and context, we can inform business strategies that effectively communicate the relevance and value of a brand, product or service. With this approach, we help clients explore the relationships and nuance that provide meaning and establish validation.
We then leverage this insight and understanding to create authentic connections that evoke powerful emotions and contribute further to the cultural dialogue, resulting in competitive advantage and sustainable business opportunity.
SERVICES
Brand Consultancy
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Brand Analysis
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Strategy & Positioning
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Market Research & Analytics
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Trend Reporting
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Consumer Insight
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Collaborations & Special Projects
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Influencer Strategy
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Targeted Activations
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Product Seeding & Distribution
Creative Services
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Ideation & Creative Direction
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Art Direction
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Design
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Illustration
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Photography
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Video
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Copywriting
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Content Development
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Custom Publishing
CLIENTS
Our best results have come from collaborating with forward-thinking, passionate clients who embrace new ideas and impactful methods to inspire and excite the people who matter to them most. We are proud to have worked with some of the best brands on the planet, including…
SOCIAL